Saturday, January 22, 2011

Future Social: Nine Trends Shaping the Future of Social Interactions

Recently, during the LIFT Asia Conference, Nokia researcher and anthropoligist Jan Chipchase provided insight into some of the following trends that are shaping social interactions throughout the globe:
  1. The first is that social interactions are becoming pocketable, making it possible to carry the tools one uses to communicate, entertain, and help you understand where you are and what you want to do next
  2. The rise of serial solitary experiences – a concept of being together with others in the same place doing the same thing, but on different devices through a shared, but filtered experience
  3. The increase in connectivity among people, services, and the locations around us through those objects which we carry. While this in itself is somewhat a new concept, our decision to share our location (as well as how), and other geo-contextual information, with whom, and with what level of granularity is shaping the mobile space
  4. The question of opting out of a technology becoming one of whether to opt out of society is becoming a reality, as sharing creates significant social pressure to adopt new technology
  5. Such connectivity, along with the increasing sophistication of online services is allowing us to reduce the time between asking a question and receiving an answer through real-time associations
  6. The adoption of such technology at a younger age (which is more evident in the mainstream), to the point where technological and social literacy will become niche to older generations who can’t keep up
  7. The boundaries between personal and work life will continue to erode as the result of convenience (i.e. checking email on the way to work)
  8. The speed of technological change will continue to increase and that for some services, their lifetime will be measure in days or hours
  9. That pocketable is just a stepping stone to such technology becoming invisible, not in the sense of a seamless experience, but simply that such innovations will be so small and hidden that no one else can see.
Watch the video on the LIFT Asia Conference website.

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